Communication research
Communication research with neuro is the best way to find out what works and what doesn't work for your target group.
Pre Testing
Pre Testing is used to measure the effect of your produced ad or the concept of your ad.
Ad Testing
Ad Testing is used to find out whether your (new) campaign is effective, activates the desired effect and whether the advertising is properly stored in the mind of the customer.
Concept Testing
Concept Testing is used to make sure that your new concept is going to be effective, which of the various concepts is best and whether it will achieve the objectives.
