Co-Founder & Business Developer
Martin is co-founder and business developer at Neurensics. As an advertising man, he was always interested in how marketing and advertising works, which of course, takes place in our brains. He seized the opportunity to study this scientifically with both hands, which led to the founding of Neurensics. More than 70,000 brain scans in over 10 years have taught him how to maximize advertising ROI. Martin teaches about this at Nima and at Nyenrode and other places. You may well have heard Martin speak at a lecture or read his book or blogs.